Comment-to-DM CTA generator
Type your keyword and what people get. You'll get caption lines, a public reply and the DM, ready to paste into your next Reel or post.
Free, no sign-up needed
Caption lines
- Comment "LINK" and I'll send you the free guide π©
- Want the free guide? Comment LINK below and check your DMs.
- LINK π and the free guide lands in your inbox.
- Type "LINK" in the comments for the free guide. Not following yet? Check your message requests.
- Comment LINK and I'll DM you the free guide right now.
Public comment reply
- Sent! Check your DMs π©
- Just sent it to your inbox β¨
- On its way to your DMs! If you don't see it, check message requests.
The DM
- Hey {{username}}! Here's your free guide π [paste your link here] Thanks for commenting LINK. Reply here if you have any questions.
{{username}} is replaced with the commenter's name when IGMsg sends the DM.
Tips that get more comments
- Keep the keyword to one short word like LINK. Long phrases get mistyped and miss.
- Say the keyword out loud in the Reel and put it on screen, not only in the caption.
- Avoid everyday words such as YES or WOW as keywords, or casual comments trigger the DM.
- People who don't follow you get the DM in their message requests, so say where to look.
- Reply publicly too: it shows others the DM really arrives, and more of them comment.
Send these automatically
IGMsg sends the DM the moment someone comments your keyword, on Meta's official API. The free plan includes 500 DMs a month and you never share your Instagram password.
Start freeQuestions
What is a comment-to-DM CTA?
It's the line in your caption or Reel that tells people to comment a keyword, such as "Comment LINK and I'll DM you the guide". Everyone who comments that word gets a direct message with what you promised.
What makes a good keyword?
One short word that's easy to spell and that people wouldn't type by accident. LINK, GUIDE or a word tied to your offer work well; YES and WOW don't.
Do people who don't follow me get the DM?
Yes, but Instagram puts it in their message requests rather than the main inbox, so it helps to tell them where to look.
More free tools
- Instagram DM templates: Ready-to-paste DMs for links, freebies, discounts, bookings and more.
- DM time-saved calculator: How many hours a month replying to comments by hand really costs you.