For Gyms, Trainers & Studios
Instagram DM automation for gyms & trainers.
Every "info?" comment is a potential member. IGMsg sends class schedules, free trial passes, and signup links instantly - turning Instagram into your best member acquisition channel.
Trusted by 2,000+ creators & brands
Response
2.1 sec
Trials sent
+142 today
ironhouse.gym
Instagram · 2m ago
💪 New class drop! Comment "TRIAL" for a 7-day free pass 👇
sarah_fit TRIAL 🙌
j.mendez trial pls
ironhouse.gym
Active now
Hey @sarah_fit! 💪 Ready to sweat?
Your 7-day trial is locked in. Can't wait to see you in class!
🎟️ Claim pass → ironhouse.co/trial
Delivered in 2.1s · via IGMsg
Helping 1,400+ gyms & trainers grow
The problem
Interest is high. Conversions are low.
Your class video goes viral. Dozens of comments ask "what's the schedule?" or "how much?". But you're teaching a class, not glued to your phone.
By the time you reply, they've Googled a closer gym or signed up elsewhere. Every slow reply is a member you lost to a competitor.
- Interested people wait hours for a reply
- Trial leads go cold before booking
- Front desk can't keep up with DMs
The solution
IGMsg is your always-on front desk.
Set it up once: "Comment TRIAL" → instant DM with a 7-day free pass link. "Comment SCHEDULE" → class times. "Comment PT" → personal training intake form.
- Reply in 3 seconds, 24/7
- Hand-off hot leads to your team
- Never lose a prospective member
Use Cases
6 plays for gyms, trainers & studios
Free trial offers
"Comment TRIAL for a free week." IGMsg sends the voucher link and adds them to your email list.
Class schedules
"Comment SCHEDULE" → send the current week's classes plus a direct booking link.
PT inquiries
Capture personal training interest with an intake form - no more scribbled phone numbers.
Nutrition guides
Drop free meal plans or macro trackers to anyone who comments - grow your list with authority.
Workout programs
Send free or paid workout PDFs - great for online coaches converting content into sales.
Membership discounts
Run promos - "Comment JOIN for 50% off your first month" - to drive new-member signups.
Results
More sweat, more members.
What fitness businesses see after 30 days with IGMsg.
Trial signups
Against baseline IG conversion from bio link.
New member inquiries
Tracked DMs captured vs manual replies.
DM open rate
Way above email - your message gets seen.
"We added 127 new members in 60 days - all from Instagram, all through IGMsg. The 'comment TRIAL' flow alone converts about 1 in 6 commenters into a paying member. Best $39/month our gym spends."
Built for fitness
Everything a gym needs. Nothing it doesn't.
Instant trial delivery
Auto-send trial passes or vouchers when followers comment your keyword.
Class schedule links
Send direct links to Mindbody, Mariana Tek, or any class booking platform.
Lead capture forms
Collect contact info for sales follow-up on PT, nutrition, or programs.
Member analytics
Track which content and offers drive the most trials and signups.
FAQ
Fitness-specific questions
Fill classes. Grow memberships.
Put your Instagram lead gen on autopilot. Free plan - no credit card required.