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Instagram Automation Tool

The Instagram comment-to-DM tool that replies in under 3 seconds

Every comment is a warm lead. IGMsg auto-DMs the people who type your keyword - with a personal message, a public reply, and a tappable link button. Built on Instagram's official Messaging API, so your account stays safe.

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Free forever planOfficial Meta APILive in 2 minutes
  • <3sComment to DM
  • 24/7Always running
  • OfficialMeta Messaging API
  • 1 DMPer person, per automation
Definition

What is Instagram automation?

Instagram automation is software that handles repetitive Instagram work for you: replying to comments, DMing commenters by keyword, answering Story replies and saving leads.

IGMsg does it through Instagram's official Messaging API, so every DM lands in under 3 seconds, one per person, with no bots and no password.

The problem

Every comment is a lost lead if you reply too slowly.

A single viral post can bring hundreds of comments - each one asking for a link, a price or more info. By the time you reply by hand, they have scrolled away.

Replying by hand

  • Manually DMing hundreds of people is unsustainable
  • Hot leads cool off fast without a response
  • Links in comments get zero clicks - everyone asks for DMs
  • Unofficial bots risk getting your account banned

With IGMsg

  • Instant replies within 3 seconds, 24/7
  • Multiple message variants - natural, not spammy
  • Link buttons that drive clicks to your site
  • Safe - uses Instagram's official messaging API
Automate my comments, free
Setup

Live in 2 minutes. No tech skills.

If you can post a reel, you can set up IGMsg.

  1. 1

    Connect Instagram

    One secure login with Instagram. We never ask for your password.

    Continue with Instagram
  2. 2

    Pick a post and keyword

    Choose any post, reel or story. Add the word people should comment.

    KEYWORDS
    PRICELINK+ add
  3. 3

    Write your DM. Done.

    Add your link and a button. IGMsg sends it on every new comment.

    Hi {name}! Here's the link you asked for
    Shop nowLive
How it works

From comment to customer in 3 steps.

No code, no flow builder. If you can post a reel, you can set this up.

  1. 1

    Connect your Instagram

    One secure login with Instagram. Your Professional account connects in 30 seconds. No password needed.

  2. 2

    Create an automation

    Pick a post, set trigger keywords ("LINK", "GUIDE", "DEAL"), write your DM. Add variants to keep it natural.

  3. 3

    Watch the DMs flow

    Every matching comment triggers an instant DM plus an optional public reply. Track it all from your dashboard.

Use cases

What you can automate today.

Pick the ones that fit your business - each one is a single automation.

Comment GUIDE

Deliver lead magnets

"Comment GUIDE to get my free PDF" - followers comment, they instantly receive the download link in their DMs.

Comment DEAL

Share discount codes

"Comment DEAL for 20% off" - turn every engaged follower into a paying customer with instant promo codes.

Comment COURSE

Enroll in courses

"Comment COURSE to learn more" - send pricing, curriculum, and a signup link to every interested person.

Comment BOOK

Book calls and events

"Comment BOOK for a free call" - send your booking page or event link to high-intent leads instantly.

Comment JOIN

Grow your newsletter

"Comment JOIN to subscribe" - DM your newsletter signup link to everyone who asks, while they are interested.

Comment NOTIFY

Back-in-stock alerts

"Comment NOTIFY when it's back" - DM the waitlist link and save every interested follower as a lead.

Features

Everything you need to convert comments.

Keyword triggers

Exact match, contains, or reply to any comment. Full control over when DMs fire.

Message variants

Add several versions of your DM. IGMsg rotates them so a busy post never looks robotic.

Link and pay buttons

Attach a tappable button to your DM instead of a raw URL - a link, or a Razorpay or Stripe pay link.

Public comment replies

Reply publicly so commenters know to check their inbox, and your comment count keeps climbing.

Followers-only filter

Optionally DM only people who follow you, and skip everyone else.

Real-time analytics

See DMs sent, link clicks and results for every automation.

Spam prevention

Optional delays, one DM per person, and hourly caps. Built to stay inside Meta's limits.

Multi-account support

Connect several Instagram accounts on Business plans and manage them from one dashboard.

Personal touch

Drop the commenter's @username into any message so every DM feels written for them.

Who it's for

Industry guides with examples and ready-made automation ideas.

Content creators

Auto-DM lead magnets and grow your list

E-commerce brands

Turn comments into same-day sales

Coaches and consultants

Fill your calendar on autopilot

Real estate agents

Reply before the next agent does

Marketing agencies

Run every client from one dashboard

Gyms and trainers

Fill your classes on autopilot
Explore the product

One tool, every reply.

Comment to DM

Auto-DM everyone who comments your keyword.

Story automation

Answer every Story reply with a DM.

Auto reply

Public replies, DMs and Story replies in one place.
FAQ

Instagram automation questions.

Straight answers before you switch on your first automation.

Still curious?

Write to us and a real person replies, usually within a few hours.

hello@igmsg.com
Instagram automation uses software to handle repetitive tasks like sending DMs, replying to comments, or scheduling posts. IGMsg specifically automates comment-to-DM workflows - when someone comments a keyword on your post, they instantly receive a personalized message.

Put your Instagram DMs on autopilot.

Free forever plan, no credit card. Your first automation can be live in 2 minutes.

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