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For Coaches & Consultants

Lead generation automation for coaches.

Stop losing high-intent clients. When someone comments "INFO" or "READY" on your post, IGMsg sends your Calendly link or free guide - instantly. Fill your pipeline while you sleep.

Start free See pricing
Free forever planNo credit cardOfficial Meta API

Loved by creators & brands

<3 secfrom comment to DM
1 DMper person, never spam
750/hrMeta's safe send cap
24/7while you coach or sleep

What switches on the moment a prospect comments

Why switch

From missed DMs to booked results.

The problem

Warm leads disappear before you can reply.

Someone comments "how do I work with you?" on your reel. They're interested right now - in a decision-making window that closes in minutes.

But you're coaching a client. Or on a plane. Or asleep. By the time you reply, they've moved on - and a $5,000 client just vanished.

  • High-intent leads go cold in hours
  • You're the bottleneck in your funnel
  • Manual DMs don't scale past 5 clients
The fix

IGMsg qualifies and books for you.

Set up once: when someone comments "COACH", they instantly get your intake form, free training, or calendar link. Warm leads become booked calls without you lifting a finger.

  • Engage leads at peak intent
  • Qualify automatically with filters
  • Book calls while you sleep
Use cases

6 ways coaches close more clients

1

Free strategy call booking

"Comment CALL to book a free 20-minute session." IGMsg sends your Calendly link immediately.

2

Lead magnet delivery

Drop free PDFs, audio trainings, or workbooks to anyone who comments your magic word.

3

Course waitlists

Build a waitlist for your next cohort and DM everyone with enrollment links the moment doors open.

4

Webinar registration

Fill your next live masterclass by sending registration links via DM - way higher conversion than bio links.

5

Community access

Grow your free or paid community by auto-sending invite links to the right people at the right time.

6

Client testimonials

Nurture prospects by DMing case studies and client wins automatically - proof that closes.

How it works

Live in 2 minutes. No tech skills.

If you can post a reel, you can set this up.

  1. 1

    Connect Instagram

    One secure login with Instagram's official API. No password shared.

    Continue with Instagram
  2. 2

    Pick a post and keyword

    Choose any post or reel and the word people should comment.

    KEYWORD
    READY+ add
  3. 3

    Write your DM. Done.

    Add your booking link as a button. Every new comment gets it in seconds.

    Hi {name}! Here's what you asked for
    Book your callLive
Results

Every "READY" gets your calendar link. Every time.

What actually happens after you switch it on - no projections, just the mechanism.

<3 sec

Reply speed

Instagram tells us about the comment by webhook and the DM goes out before they scroll on.

1 DM

Per person

Comment five times, get one message. Your DMs never read as spam.

Lead

Saved automatically

Every commenter lands in your lead list with the post and keyword that brought them.

Built for coaches

Warm, personal, and fully automated.

Your tone, automated

Write DMs in your voice. No robotic templates, no corporate copy.

Followers-only filter

Only auto-DM followers - perfect for offers and community invites.

Multiple keyword flows

Different offers, different keywords, different DMs - all in one post.

CTA buttons

Embed call links, booking pages, or checkout in every DM - tap and convert.

FAQ

Questions from fellow coaches

Will this replace my actual conversations with clients?
Not at all. IGMsg handles the first touch - delivering a guide, booking a call, or sending a resource. The actual coaching conversation is still 100% you. Think of it as a receptionist, not a replacement.
Will the DMs sound robotic or spammy?
Only if you write them that way. You control every word. Most coaches write DMs that feel more personal than their manual ones because they have time to craft them carefully once.
Can I personalize with the person's name?
Yes - you can insert the commenter's name dynamically (e.g. "Hey Sarah, here's the guide you asked for..."). It makes automated DMs feel genuinely human.
Does it work with Calendly and other booking tools?
Yes. IGMsg works with any booking link - Calendly, Acuity, SavvyCal, TidyCal, or your own custom form. We DM the link as a clickable button inside the message.
What if someone replies to the automated DM?
You take over from there - just like a normal DM conversation. IGMsg starts the thread; you keep it going. All replies show up in your regular Instagram inbox.
I only have 2,000 followers - is this worth it?
Absolutely. Smaller audiences often convert the best because every lead is warm. One closed $2,000 client pays for years of IGMsg. The free plan lets you test without risk.
Keep reading

Guides and product pages for this workflow

How coaches book calls from Instagram commentsRead the guide Instagram DM automation for course creatorsRead the guide Build an email list from InstagramRead the guide
Comment-to-DM automationStory reply automationIGMsg vs ManyChat
More industries

IGMsg for other industries

For CreatorsDeliver lead magnetsRead the guide For FitnessFill classes on autopilotRead the guide For Real EstateCapture buyer leadsRead the guide For AgenciesScale across clientsRead the guide

See all industries

Fill your calendar - effortlessly.

Start your first lead magnet flow in under 5 minutes. Free forever plan - no credit card.

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