Side-by-side comparison

IGMsg vs Spur

Spur is an Instagram automation suite with comment-to-DM, story replies, flow builder, and deep Shopify integration. IGMsg is dedicated to one job: auto-DM every commenter who types your keyword. Less to set up, less to pay for, free forever plan instead of a trial.

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Feature-by-feature breakdown

Updated June 2026

Feature IGMsg Spur
Instagram comment-to-DM automation ✓ ✓
Free forever plan ✓ 1,000 DMs/mo 14-day trial only
Starting paid price $15/mo $29/mo
Setup time ~2 minutes ~10 minutes
Message variants for spam prevention ✓ ✓
Link buttons in DMs ✓ ✓
Public comment replies ✓ ✓
Followers-only filter ✓ -
Shopify native integration Via URL ✓ Deep
Visual flow builder Simple Advanced
Story reply automation - ✓
14-day money-back guarantee ✓ -

Our take

Which should you pick?

If you run a Shopify store and need native order sync, abandoned cart flows, and story reply automation, Spur's depth pays for itself. If your main goal is running comment-to-DM campaigns on Instagram - and you want a free forever plan instead of a time-limited trial - IGMsg is the simpler, cheaper pick.

Still weighing options? See the full roundup of the best Instagram comment-to-DM tools.

FAQ

IGMsg vs Spur - answered

Yes. If you're using Spur for Instagram comment-to-DM and want a simpler, cheaper, faster-to-set-up alternative, IGMsg is designed for exactly that workflow.
Spur is an Instagram-focused automation suite that includes comment-to-DM, story replies, and a visual flow builder. IGMsg is stripped down to the essentials: auto-DM on keyword comment, with message variants, link buttons, and analytics. Less to learn, less to pay for.
IGMsg starts at $0/month forever for 1,000 DMs. Spur's paid plans start higher with more complex tiering. If you want predictable pricing and a true free forever plan, IGMsg wins on cost.
Yes - migration is free. Send us your current keyword-message pairs and we'll rebuild them in IGMsg. Most agencies finish migrating in an afternoon.
IGMsg sends links and discount codes to Instagram commenters - it works with Shopify, WooCommerce, or any store with a public URL, no formal integration needed. For order-sync and cart recovery, Spur has deeper native Shopify integration.

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