Turn Instagram comments into sales.
Every comment on your product post is a buyer raising their hand. IGMsg DMs them the discount code, product link, or bundle - instantly, before they scroll away.
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Loved by creators & brands
emma.shops 
lukeryan What switches on the moment a shopper comments
From missed DMs to booked results.
Your ad gets 2,000 comments. Your store gets 12 orders.
Instagram shoppers comment "price?", "link?", and "where can I buy this?" constantly. But your team can't DM them back fast enough - and Meta's link-in-bio friction kills conversions.
Every hour a buyer waits is a buyer lost. Most high-intent shoppers never get a reply at all.
- Shoppers lost to link-in-bio friction
- Discount codes buried in captions
- Engagement that never becomes revenue
IGMsg closes the loop - comment to cart.
Someone comments "DEAL" on your post - they get a DM with the discount code and a direct product link. No tapping through your bio. No friction. Just checkout.
- One-tap checkout from DMs
- Track orders per post and keyword
- Follow up with anyone who didn't click
6 proven plays for D2C brands
Every one of these runs entirely on autopilot once set up.
Discount code drops
"Comment DEAL for 20% off." Your shoppers get a one-time promo code and a direct product link - instantly.
New product launches
Tease a product and DM early access to every commenter. Sell out drops in under an hour.
Back-in-stock alerts
"Comment NOTIFY to be alerted." Collect demand and DM shoppers the moment inventory lands.
VIP waitlist access
Offer early checkout links to waitlist subscribers before public launch - rewards loyalty.
Bundle offers
Promote a bundle with a single keyword and send the curated checkout directly to interested buyers.
Pay inside the DM
Connect Razorpay or Stripe and the DM button becomes a pay link for that buyer - no website needed.
Live in 2 minutes. No tech skills.
If you can post a reel, you can set this up.
- 1
Connect Instagram
One secure login with Instagram's official API. No password shared.
Continue with Instagram - 2
Pick a post and keyword
Choose any post or reel and the word people should comment.
KEYWORDSAVE20+ add - 3
Write your DM. Done.
Add your product link as a button. Every new comment gets it in seconds.
Hi {name}! Here's what you asked forShop the dropLive
The code lands before the cart goes cold.
What the automation does on every post - the mechanics, not a projection.
Reply speed
The DM with your code and product button lands while the shopper is still on your post.
Per shopper
One message per person per post, no matter how many times they comment.
Matched to the post
Shopify and WooCommerce orders are tracked back to the reel that sent the DM.
Features that actually drive revenue.
Product-specific flows
Run different DM flows for every SKU - no more generic messages.
Discount code delivery
Drop single-use or public promo codes straight into DMs automatically.
Public comment replies
Auto-reply under the comment too - social proof drives more comments.
Revenue analytics
Track attributed orders, conversion rate, and revenue per automation.