Shopify + Instagram DM automation
Connect your Shopify store to IGMsg so comments and Story replies become product links, discount codes, and recovered carts - delivered straight to the shopper's DMs.
Use cases
What you can do with IGMsg + Shopify
DM a Shopify product or collection link to everyone who comments a keyword on a launch post or Reel.
Send a one-time Shopify discount code in the DM when shoppers comment "SAVE".
Recover abandoned carts over Instagram DM with a nudge and a checkout link.
Share back-in-stock product URLs the moment a viral Reel drives demand.
Setup
How to connect Shopify with IGMsg today
A one-click native Shopify integration is on our roadmap. In the meantime, here are the reliable ways to connect the two right now - both fully supported.
Link Shopify inside the DM
The simplest path: put your Shopify link - a checkout, form, page, or invite - into the automated DM. When someone comments your keyword or replies to your Story, they get it instantly. Works today, no setup required.
Connect via webhooks & REST API
For two-way data, use IGMsg's REST API and HMAC-signed webhooks. Fire Shopify actions from a new keyword match, DM sent, or Story reply - directly or through Zapier, Make, or n8n.
Shopify integration - FAQ
A deeper native Shopify integration is on the way. Today you can connect them by putting your Shopify product, collection, or checkout URLs in the auto-DM, and by using IGMsg's webhooks and REST API for order and cart events.
Yes - generate a code in Shopify and include it (plus the shop link) in your automated DM, triggered by a comment keyword or Story reply.
More integrations
Turn Instagram into your pipeline
Free forever plan · No credit card · First automation live in 2 minutes