For Restaurants

Instagram DM automation built for restaurants.

Turn Instagram cravings into reservations.

Most diners decide where to eat by scrolling Instagram. When a foodie comments on your latest dish, they're a hot lead - but by the time you reply, dinner's over. IGMsg sends your menu, reservation link, or special-event info as a DM within 2 seconds of any matching comment. Through Meta's official Messaging API, so your account stays safe.

Why automate

The problems IGMsg solves for restaurants.

If any of these sound familiar, your inbox is your real growth bottleneck - not your content.

  • Dinner-rush DMs pile up and stay unanswered for hours
  • Comments like "how much?" and "are you open?" never get a reply
  • You can't post a clickable menu link in your bio AND your latest reel
  • Reservation enquiries bury under tags and emoji replies
  • Event/catering leads slip through because no one watches the inbox at midnight

Real workflows

Keyword examples for restaurants.

Pick a trigger word, write the DM, activate. Each example below is a complete automation you can ship today.

MENU

Auto-DM your latest menu PDF, food photo gallery, or order link.

BOOK

Send a reservation link (DotPe, Resy, Zomato Book, OpenTable, or your own page).

EVENT

Reply with private dining or catering enquiry forms.

ORDER

Send the Swiggy/Zomato/UberEats link for the dish someone just commented on.

BRUNCH

Send weekend timings + a one-tap reservation link for the meal someone asked about.

How it works

Three steps. Five minutes. Live forever.

1

Post your dish

Caption: "Comment MENU for our full Diwali menu - DMs you the PDF."

2

IGMsg auto-replies

Every commenter gets the menu PDF + reservation link in their DMs within 2 seconds.

3

You see the leads, not the noise

The Live Activity feed shows you who asked. Follow up only with the warmest leads.

100% safe for your Instagram account.

IGMsg runs on Meta's official Instagram Messaging API. There's no documented case of a Business or Creator account being banned for using API-based comment-to-DM. Read our full safety post for the honest answer.

No password sharing · Meta App Review approved · Per-hour rate limits built in.

Frequently asked questions

Questions from restaurants.

No. IGMsg uses Meta's official Instagram Messaging API. Restaurants using comment-to-DM via the official API have no documented restrictions. The bans you've heard of came from grey-market browser bots that log in with your password - IGMsg never does that.
Yes. The DM body is just text + a link - you can paste your delivery platform URL, UPI link, reservation page, or anything else. Different keyword per post if you want different links per dish.
Comment-to-DM works on every public post type that accepts comments - feed posts, Reels, and carousels. Stories use a different "story reply" trigger which is also supported.
Yes. Connect each Instagram Business account separately (one per outlet) and run independent automations on each. Paid plans support multiple connected accounts; see pricing.
IGMsg sends DMs with links - those links can point at any external booking page (DotPe, Resy, Zomato Book, OpenTable, your own site). For deeper integrations (auto-creating a reservation in your POS), our public REST API and webhooks let you build any custom flow you need.

Stop losing leads in your Instagram inbox.

Set up your first automation in 5 minutes. Free forever for 1,000 DMs per month.

Trusted by 2,000+ creators & brands · Built on Meta's official Messaging API