eWards + Instagram DM automation
Use eWards to run loyalty, rewards, and retention programs, with Instagram DMs as the engagement layer - built for retail and F&B brands.
Use cases
What you can do with IGMsg + eWards
DM loyalty offers and reward reminders to engaged followers.
Award eWards points from Instagram-triggered actions.
Re-engage lapsed customers with a DM and an incentive.
Promote in-store visits and events to your most loyal followers.
Setup
How to connect eWards with IGMsg today
A one-click native eWards integration is on our roadmap. In the meantime, here are the reliable ways to connect the two right now - both fully supported.
Link eWards inside the DM
The simplest path: put your eWards link - a checkout, form, page, or invite - into the automated DM. When someone comments your keyword or replies to your Story, they get it instantly. Works today, no setup required.
Connect via webhooks & REST API
For two-way data, use IGMsg's REST API and HMAC-signed webhooks. Fire eWards actions from a new keyword match, DM sent, or Story reply - directly or through Zapier, Make, or n8n.
eWards integration - FAQ
Via webhooks/REST API today; a native integration is on the roadmap.
Yes - eWards focuses on retail and F&B loyalty, and DMs add a high-open engagement channel.
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